Products
AI/ML-powered insights and activation to maximize customer lifetime value.
Quick-to-deploy, scalable loyalty system with 200+ connectors for easy omni-channel activation.
AI-native data activation for 1:1 personalization at scale across owned channels.
Marketplaces
Diverse partner benefits that give your customers more choice and experiences they love.
Services
Services
We will help you reach your goals sooner with less stress.
Resources
Featured
Articles
Videos
Events
Press Releases
Company
About Us
Discover how we are inspiring loyalty for our clients.
Leadership
Our talented people are led by a team with deep & diverse expertise.
Careers
We’re always looking for curious professionals who love solving complex problems.
Book a demo
Products
Understand your customers and get intelligent recommendations that are easy to action.
Our loyalty platform that binds brands and their customers more tightly together.
AI-native data activation for 1:1 personalization at scale across owned channels.
Marketplaces
Diverse partner benefits that give your customers more choice and experiences they love.
Services
Services
We will help you reach your goals sooner with less stress.
Resources
Featured
Articles
Videos
Events
Press Releases
Company
About Us
Discover how we are inspiring loyalty for our clients.
Leadership
Our talented people are led by a team with deep & diverse expertise.
Careers
We’re always looking for curious professionals who love solving complex problems.
Contact us
Book a demo
Introducing Kognitiv Ignite – the first AI-native outcome-based personalization software!
Learn More
Introducing Kognitiv Ignite – the first AI-native outcome-based personalization software!
Learn More
Resources
Kognitiv
September 27, 2023
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3 min
Press Release
Kognitiv Ignite
Kognitiv Launches AI-Native Kognitiv Ignite: Revolutionary Outcome-Based Customer Engagement Solution
We are excited to introduce Kognitiv Ignite - the first AI-native outcome-based personalization software
Read Press Release
Articles
Article
Loyalty trends
New Year, New You, Same Goals: Hit the Ground Running with Our 2024 Loyalty Predictions
Here are the top three B2C trends you can expect to see in 2024 for deeper customer relationships.
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Article
Holiday marketing
’Tis the season of gifts: Unwrap strategies to grow customer loyalty this holiday season
Strategies to help brands make the most out of this season and turn one-time buyers into loyal patrons.
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Article
Kognitiv Ignite
Winning in the digital age: 5 reasons to shift to outcome-based marketing
What, why and how of outcome-based marketing.
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Article
Forrester Research
Kognitiv named among ‘notable vendors’ in The Loyalty Services Providers Landscape, Q3 2023 report
Kognitiv is proud to have been named among the ‘notable vendors’ by Forrester Research in The Loyalty Servi...
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Article
Marketing
Leadership
Gartner
The three Cs of marketing well when budgets are down
Key takeaways from the 2023 Gartner CMO Spend and Strategy Survey.
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Article
AI/ML
Decision making
Make better decisions by making friends with machine learning.
Do not ask, "Am I making the right decision?" but rather, "Am I making the decision intelligently?"
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Article
Data Science
Innovation
Why culture is the key to driving digital success.
70% of digital transformations fail. Read our Chief Data Officer's advice on how to succeed.
Read Article
Article
Article
AI/ML
Data Anayltics
Advanced analytics for marketers. What to use when and why.
To help marketers understand what analytics they should apply when, here's a quick guide.
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Article
Customer retention
How to tackle boredom and frustration in your CX
As marketers, we obsess over delivering a customer experience that delights, but are we missing a trick?
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Article
Forrester Research
Kognitiv named Notable Vendor in Forrester's Loyalty Technology Solutions Landscape, Q4 2022 report.
See who's who in the loyalty technology solutions market
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Article
Customer behaviour
Why it’s so hard to get personalization right.
The sheer volume of customer data marketers has access to can feel overwhelming...
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Article
Campaign planning
SmartJourney
Post-pandemic, do you know what your customers' new normal is?
The pandemic prompted a seismic shift in customer behavior. Is your customer engagement strategy up-to-date?
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Article
Kognitiv Pulse
Customer Behaviour
Data Science
Top takeaways from the Loyalty Summit CXM conference in Zurich.
A LOT was covered in two days, but these are the stories we believe are most worth sharing...
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Article
CPG
Loyalty program design
4 ways CPG brands can build winning relationships with customers
It’s no secret that Consumer Packaged Goods (CPG) companies without significant direct-to-consumer (DTC)...
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Article
Loyalty program design
5 loyalty program KPIs that push performance
Loyalty programs are a big investment. You need a strategy to ensure they generate ROI.
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Article
Loyalty program design
Generational loyalty – from boomers to Gen Z
Customers join loyalty programs to save money, obtain rewards, earn status or even receive exclusive...
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Article
Loyalty program design
Loyalty program strategy
Customer retention
Considering CRM & loyalty for acquiring & growing your customers
When marketers are considering their approach to building direct customer relationships, they often look at...
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Article
Loyalty technology
Loyalty program design
Customer loyalty gamification
Gamification is a buzzword that keeps growing in popularity around customer engagement and brand loyalty...
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Article
Loyalty program strategy
How big is your churn problem?
The definition of churn can vary enormously by industry and transaction frequency. Once you define your...
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Article
Loyalty program strategy
Loyalty technology
Need a loyalty program reset? Learn how tiers can truly transform your member experience.
Today’s loyalty landscape is saturated with 'spend and get' programs. Take yours to the next level with tiers.
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Article
Zero Party Data
Why zero-party data is the key to customer lifetime value
Marketing is hard. And, as someone who has spent much of their career building and launching brands...
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Videos
We’re adding new content consistently so please check back soon for more content.
Events
Event
Loyalty Technology
Pulse
Kognitiv at the Loyalty Summit CXM Conference in Zurich, Switzerland, March 15-17, 2023
After a very long pandemic filled with virtual events, we’re thrilled to not only attend but also sponsor...
View Event
Press releases
Press Release
Awards
Kognitiv Ranked One of TMW 100’s Top 25 Most Innovative Companies in Marketing Technology
Kognitiv ranks no. 11 globally for its innovation in AI-native predictive customer insights and activation
Read Press Release
Press Release
Kognitiv Ignite
Kognitiv Launches AI-Native Kognitiv Ignite: Revolutionary Outcome-Based Customer Engagement Solution
We are excited to introduce Kognitiv Ignite - the first AI-native outcome-based personalization software
Read Press Release
Press Release
Kognitiv Pulse
Kognitiv Recognized in 2023 TMW 100 List of Most Innovative Companies in Marketing Technology
Kognitiv is recognized as one of the most innovative martech companies, earning a spot on the TMW 100 List .
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Press Release
Travel Technology
Kognitiv Announces Sale of Hospitality Technology Business to Valsoft Corp.
This move streamlines Kognitiv’s operations and allows us to focus on our product roadmap.
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Press Release
Technology Partner
Kognitiv Joins Braze Alloys Partner Program
Customers can now leverage both platforms for data-driven decisions made in real time.
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Press Release
Leadership
Kognitiv welcomes Jon Ott as Chief Revenue Officer
Jon is passionate about the impact data can have on the ROI of customer-centric companies.
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Press Release
Customer Segmentation
Analytics
Reporting
Kognitiv launches powerful new AI-driven Kognitiv Pulse
Kognitiv is excited to officially launch our new AI-driven predictive customer insights...
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Press Release
Management
Kognitiv Corporation appoints Tim Sullivan as Chief Executive Officer
Kognitiv is pleased to announce the appointment of Tim Sullivan as Chief Executive Officer...
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