Cookie Policy

Revised Date: 2023-02-13

Overview

Kognitiv Corporation's websites use cookies and other device identifying technologies ("cookies") to provide visitors with a better experience when visiting their websites, and for marketing purposes as explained in this policy and in the Privacy Policy. This policy explains the types of cookies used, why they are used, and how visitors can exercise their cookie choices.

What Are Cookies?

Kognitiv uses the term 'cookies' to refer to all technologies which store and access information on the device that visitors use to access their websites, such as computers, tablets, or mobile phones.

Cookie Technologies Include:

HTTP Cookies: Small data files (typically made up of numbers and letters) that are downloaded when you access Kognitiv websites and allow recognition of your device and the actions you take on the websites
Pixel Tags: Technology embedded in Kognitiv websites
Software Kits: Embedded in Kognitiv websites

Purpose of Cookies

Kognitiv uses cookies to:

Enhance the online experience of visitors
Better understand how their websites are used
Determine whether visitors have visited the websites before or are new visitors
Assist with lead scoring
Provide analytics
Serve visitors with content believed to be of interest to them

Types of Cookies

Classification by Origin

First Party Cookies: Cookies served directly by Kognitiv
Third Party Cookies: Cookies served on Kognitiv's behalf, for example by advertisers and data analytics companies, including third party iframed and embedded content that may serve their own cookies in relation to the services they provide such as video streaming

Classification by Duration

Session Cookies: Cookies that last only as long as your browser is open and are deleted automatically once you close your browser
Cached Cookies: Cookies that survive after your browser is closed, recognizing your device when you open your browser and browse the internet again. Cached cookies can be cleared using your browser controls

Cookie Categories Used by Kognitiv

Necessary Cookies

Purpose: Some cookies are necessary to provide some of the features of Kognitiv websites.

Impact if Disabled: Without these cookies, some parts of the websites may not work as expected.

Preferences Cookies

Purpose: These cookies enable Kognitiv websites to:

Provide relevant information by recalling visitor preferences or triggering regional settings
Help understand how visitors use the websites so improvements can be made

Marketing Cookies

Purpose: Kognitiv works with third party advertising networks that collect information using cookies to:

Help make advertising seen on Kognitiv websites and elsewhere on the internet more relevant to visitors
Measure the effectiveness of advertising on Kognitiv websites

Note: These services may set cookies on visitor devices.

Statistics Cookies

Purpose: Kognitiv uses services like Google Analytics to:

Collect information on how their websites are used
Report usage statistics

Control: Visitors can control and delete these cookies through their browser settings.

How to Exercise Cookie Choices

Browser Controls

Most browsers allow visitors to control cookies by adjusting browser preference settings.

Important Considerations

Cookies are an important part of how Kognitiv websites work. If visitors choose to refuse or remove cookies, this could affect:

The availability of the website
The functionality of the website

Additional Resources

For further information about cookies, including how to see what cookies have been set on your device and how to manage and delete them, visit:

Contact Information

For questions about Kognitiv's use of cookies, contact:

Email: [email protected]

Related Policies

About Kognitiv Corporation

Kognitiv Corporation offers AI/ML-powered products and services for customer loyalty and marketing optimization.

Products

Kognitiv Pulse: AI/ML-powered insights and activation to maximize customer lifetime value
Kognitiv Inspire: Quick-to-deploy, scalable loyalty system with 200+ connectors for easy omni-channel activation
Kognitiv Ignite: AI-native data activation for 1:1 personalization at scale across owned channels
Kognitiv Amplify: Outcome-based AI/ML optimization for paid display, video, social and programmatic (AI autopilot for paid media)
Kognitiv Marketplaces: Diverse partner benefits that give customers more choice and experiences they love

Services

Kognitiv provides services to help clients reach their goals sooner with less stress.

Resources

Articles
Insights
Case Studies
Videos
News
AI Glossary

Featured Guides

The Ultimate Loyalty 101 Guide
20 Loyalty KPIs that Drive Performance
Loyalty Program ROI Calculator Worksheet