Kognitiv Launches AI-Native Kognitiv Ignite: Revolutionary Outcome-Based Customer Engagement Solution

Press Release

Date: September 27, 2023

Reading Time: 3 minutes

Location: Toronto, September 27, 2023

Overview

Kognitiv Corporation ("Kognitiv") has launched Kognitiv Ignite, a transformative AI-native, outcome-based, one-to-one personalization software designed to reshape and propel brands' customer engagement strategies across owned channels. This new addition to Kognitiv's innovative, omni-channel SaaS platform represents a significant advancement in AI-powered loyalty and data activation solutions.

What is Kognitiv Ignite?

Kognitiv Ignite is AI-native data activation software for 1:1 personalization at scale across owned channels. The solution enables marketers to begin with their end goals in mind, focusing on their objectives and budget while letting AI define the audience, channels, products, offers, and content to achieve those goals.

Key Capabilities

Outcome-Based Approach

Kognitiv Ignite changes the way brands approach customer engagement across owned channels by enabling marketers to:

AI-Powered Automation

By leveraging AI-powered automation, marketers can:

Personalization at Scale

Kognitiv Ignite empowers marketers to:

Technology: Kognition AI Engine

Kognitiv Ignite is powered by Kognition, Kognitiv's proprietary AI engine that combines hundreds of AI/ML models including:

How Kognition Works

The Kognition AI/ML engine:

  1. Evaluates millions of attributes
  2. Predicts future customer behavior
  3. Prescribes the perfect interaction for every customer to meet predefined business goals
  4. Utilizes an integrated feedback loop that tracks attribution and incrementality
  5. Ensures customer engagement is optimized in real time to drive relevance and maximize ROI

Executive Perspectives

Anthony Wintheiser, Chief Product Officer

"We built Kognitiv Ignite to help marketers deliver highly curated experiences to their customers and profitable results to their business. Kognitiv Ignite's outcome-based workflow, built on the back of the Kognition AI/ML engine, empowers marketers to engage millions of customers on an individualized basis in a way that is both relevant for the customer and incremental for the business. With Kognitiv Ignite, marketers will be able to build and run campaigns that are smarter and faster, while delivering higher sales and greater value to their business."

Tim Sullivan, Chief Executive Officer

"At Kognitiv, we are dedicated to equipping marketers with the tools they need to drive not only customer engagement, but also substantial revenue growth. With the launch of Kognitiv Ignite, our AI-native personalization software, we're revolutionizing the way marketers approach customer engagement by letting them start with their defined goal and allowing the AI to steer them to success."

About Kognitiv Corporation

Kognitiv inspires lifetime loyalty by helping brands build deeper relationships with their customers. Their intelligent, omnichannel SaaS platform delivers data-driven personalization across the entire customer lifecycle, enabling superior marketing effectiveness and consumer engagement.

Company History

In June 2020, Kognitiv and Aimia's Loyalty Solutions business came together to become a global loyalty solutions leader.

Current Operations

Investors

Kognitiv's largest investors include Aimia Inc., a publicly-traded holding company listed on the Toronto Stock Exchange (TSX: AIM).

Recognition

Kognitiv has been named one of the top 100 most innovative martech companies in the world by The Martech Weekly.

Kognitiv Product Suite

Kognitiv offers a comprehensive suite of products for customer engagement and loyalty:

Kognitiv Pulse

AI/ML-powered insights and activation to maximize customer lifetime value. Helps brands understand their customers and get intelligent recommendations that are easy to action.

Kognitiv Inspire

Quick-to-deploy, scalable loyalty system with 200+ connectors for easy omni-channel activation. A loyalty platform that binds brands and their customers more tightly together.

Kognitiv Ignite

AI-native data activation for 1:1 personalization at scale across owned channels.

Kognitiv Amplify

Outcome-based AI/ML optimization for paid display, video, social and programmatic. AI autopilot for paid media.

Kognitiv Marketplaces

Diverse partner benefits that give customers more choice and experiences they love.

Get Started with Kognitiv Ignite

Be among the first to learn more about Kognitiv Ignite, the AI co-pilot for your customer engagement strategy across owned channels.

Contact Options:

Additional Resources

Kognitiv provides various resources for learning about loyalty and customer engagement:

Contact Information

Email: [email protected] | [email protected]

Social Media: LinkedIn

Demo Requests: Book a demo

General Contact: Contact Us


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