Dive into Hotel Global Loyalty Insights, 2023
Sep 6, 2023 - 10 mins
Customers aren’t inherently loyal
According to Kognitiv’s Global Loyalty Insights, less than 20% of hotel customers stay at the same hotel they have stayed at before, meaning most hotels are missing out on revenue from each customer. With the diversification of travel options, the impact of the pandemic, and economic fluctuations, hotels are looking to go the extra mile to secure guest loyalty.

From this report, learn key insights on:

  • What is most important to a customer when deciding where to stay
  • What will cause hotel customers to stop staying with a hotel and what would help retain them
  • What loyalty program benefits are most valued and more
Get your copy of the research