Articles

Why aren’t customers redeeming? Explore the ABCs of low redemption rates.
Redemption creates a win-win scenario. But why aren’t more customers redeeming?
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Have you prepared for Q5? A retailer’s guide to the "Secret Quarter"
What is Q5, and why does it matter?
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From full carts to frugal choices: Understanding the monthly shopping cycle
New insight alert: are you overlooking week-of-the-month trends?
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Navigating the tide: How to optimize marketing budgets as the economy tightens
In tough economic conditions, every dollar counts. Is your marketing strategy swimming or sinking?
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The Ultimate Guide to Creating Personalization at Scale
Customers have spoken, personalization matters. How do you achieve 1:1 personalization at scale?
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Five Holiday Strategies for Loyalty Marketers
Looking to boost your loyalty program sales this festive season? Here are 5 strategies to sleigh the season.
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Insights

A Year in Review: How the Loyalty Industry Evolved in 2024
Download our exclusive report for a deep dive into brands that shaped the loyalty industry in 2024.
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Get the Ultimate Retail Holiday Guide
Get the most out of the holiday season with the Ultimate Retail Holiday Guide.
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Explore 20 Loyalty KPIs that Drive Performance
Discover 20 loyalty metrics to prove the ROI and value of your loyalty strategies.
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Dive into Retail Global Loyalty Insights, 2023
According to Kognitiv’s Global Loyalty Insights, only 31% of customers prefer to buy from the same retailer
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Dive into QSR Global Loyalty Insights, 2023
With spend consciousness rising, QSRs need to find new ways to drive customers to order and earn their loyalty
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Dive into Hotel Global Loyalty Insights, 2023
What will cause hotel customers to stop staying with a hotel and what would help retain them
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Dive into Financial Institution Global Loyalty Insights, 2023
According to Kognitiv’s Global Loyalty Insights, only 34% of customers use the same card for all purchases
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Case studies

Cannabis retail store
Kognitiv x Cannabis Retailer
How a Cannabis retailer boosted revenue by 67% & added over $2M in sales using real-time lifecycle insights
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Home decor retail store
Kognitiv x Home Decor Retailer
How Kognitiv helped a leading home decor retailer’s loyalty program reach #1
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A kid hugging a dog
Kognitiv x Leading Pet Retailer
How Kognitiv helped a leading pet retailer go from 0 to 10m members in under 2 months
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Videos

Holiday Loyalty Playbook: Winning Hearts and Sales this Season
Learn actionable strategies to elevate your holiday promotions this season
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Webinar: Modernizing Customer Loyalty with Wise Marketer
Tune in to hear about the ever evolving landscape of customer loyalty
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Webinar: Hallmark's Digital Transformation
Discover more about Hallmark's evolution from brick and mortar to the digital age.
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Outcome-based Marketing: How AI is Redefining Success
Learn more about outcome-based marketing and how AI is revolutionizing the marketing industry.
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Outcome-based Marketing: Customer Engagement in the Age of AI
How AI is redefining the way brands build customer loyalty.
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News

Kognitiv welcomes Jon Ott as Chief Revenue Officer 
Jon is passionate about the impact data can have on the ROI of customer-centric companies.
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Kognitiv launches powerful new AI-driven Kognitiv Pulse
Kognitiv is excited to officially launch our new AI-driven predictive customer insights...
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Kognitiv Corporation appoints Tim Sullivan as Chief Executive Officer
Kognitiv is pleased to announce the appointment of Tim Sullivan as Chief Executive Officer...
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